About Us
At Satara: The Tradition, every saree is a timeless expression of grace, culture, and heritage. The name Satara—inspired by the phrase Saat Tara, meaning Seven Stars—symbolizes the seven elements that define our brand: tradition, craftsmanship, elegance, color, pride, storytelling, and soul.
Deeply connected to the vibrant culture of Rajasthan, our crafts are born from the heart of its rich textile legacy. We celebrate the bold geometry of Bagru, the floral charm of Sanganeri, the mystical patterns of Ajrakh, the flowing artistry of Batik, and the vibrant spirit of Bandhej. Each design carries the imprint of generations-old craftsmanship, reimagined for the modern woman.
At Satara, we don’t just offer sarees—we offer stories stitched in tradition, woven with pride, and draped in timeless beauty.
Our Story
Satara theTradition was born out of a deep love for culture, craftsmanship, and the timeless elegance of sarees. Hailing from the historic land of Satara, Maharashtra, our journey began with a simple yet powerful vision — to revive and celebrate the traditional artistry of Indian handloom and weaving.
What started as a local initiative has now grown into a platform that connects artisans and heritage lovers across India. We work closely with skilled weavers and craftsmen who have preserved age-old techniques, bringing their work to light through every saree we offer. Each piece in our collection is thoughtfully curated — a blend of quality fabric, intricate designs, and cultural richness.
Our sarees aren’t just clothing; they are stories woven with threads of tradition, care, and pride. From elegant silks to everyday cottons, every drape from SataratheTradition carries a part of our journey — one that honors the past while embracing the modern woman’s spirit.
Join us as we continue weaving culture into fashion, one saree at a time.
